Social Media Freaks: Digital Identity in the Network Society

Abstract

Social media has made its way into our everyday interactions via Facebook, Snapchat, email, Google, Twitter, Instagram. Internet users can create personal social media identities as well as virtual spaces which can be categorized cultural objects.  Social Media Freaks draws from virtual ethnography methodology to explore eight case studies. Kidd argues social media as a tool to push back against oppression as a platform that provides a voice, especially to marginalized peoples; and social media as art connected to human action. This book is a significant contribution for scholars who seek other social justice perspectives in addition to understanding how to use social media as a tool for social justice. Kidd reflects on the positive and negative side of technology, networks, and social media platform corporate ownership.